Adverstisement and journalism: interaction in the modern media space

Ivanova, I.

dc.contributor.author	Ivanova, I.
dc.date.accessioned	2019-09-24T08:13:09Z
dc.date.available	2019-09-24T08:13:09Z
dc.date.issued	2018
dc.identifier.citation	Ivanova I. Adverstisement and journalism: interaction in the modern media space / Iryna Ivanova., Olena Leptuga, Oksaana Babaeva // Media a vzdelavani 2018 : sbornik recenzovanych prispevku mezinarodni vedecke konference / Casopic Media4u Magazine, Katedra didaktiky ekonomickych predmetu, Fakulta financi a ucetnictvi, Vysoka skola ekonomika v Praze, Katedra UNESCO Filosofie lidske komunikace, Charkovska narodni technicka zemedelska univerzita jm. Petra Vasylenka. - Praha, 2018. - C. 80-81.
dc.identifier.uri	http://95.164.172.68:8080/khkdak-xmlui/handle/123456789/343
dc.description.abstract	The article deals with modern problems of the Ukrainian media space: interaction and interpenetration of advertising technologies in the media space. It explores the manipulative technologies of advertising discourse actively used in modern Ukrainian journalism. Especial attention is paid to the technique of "post-truth", the appearing and functioning of factoids, myths and ballyhoos that form information filters in the information space.	ua
dc.language.iso	en_US	ua
dc.subject	медіа, media	ua
dc.subject	рекламні дискурси, advertising discours	ua
dc.subject	пост-правда, post-truth	ua
dc.subject	рекламний міф, advertising myth	ua
dc.subject	журналістика, journalism
dc.title	Adverstisement and journalism: interaction in the modern media space	ua
dc.type	Article	ua