The contemporary problems of management - value-based marketing, social responsibility and other factors in process of development - micro, meso and macro aspect [Текст] : monography / Univ. of Bielsko-Biala ; edited by: H. Howaniec, W. Waszkielewicz. — Bielsko-Biala, 2014. — 352 p.
ISBN 978-83-63713-77-5