Опис документа

Collaboration between university and city council in development of a city brand strategy [Текст] / Olha Sanina, Maryana Pyrch // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 13-20.
Formation of the innovative educational - research - business Complexes "School-College-University-Enterprise" [Текст] / Victor Voloshyn, Orysia Voloshyn, Olha Tsubova // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 75-81.
Issues of higher education in Ukraine and their impact on city marketing [Текст] / Iryna Lekh // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 59-66.
London and university in English novel of the first half of the XX century [Текст] / Olga Poroniuk // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 119-122.
Practical implementation arrangements of territory branding [Текст] / Marta Krasulyak, Nataliia Kolinko // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 51-58.
Teaching "Insurance" disciplines in higher education establishments and its influence on the forming of societal insurance culture in the city [Текст] / Nazar Dobosh // The development of higher education as a tool of city marketing / Katowice School of Technology ; ed. by A. Ostenda. — Katowice, 2015. — P. 45-50.